Включай! (Turn it on!)

Song Meaning

This track is a defiant call to arms for rock and roll, positioning it as a vital force against prevailing trends. The chorus hammers home a simple, urgent message: "Turn on your Les Paul, shake this floor, save rock and roll." It’s a direct plea to embrace the raw energy and foundational power of guitar-driven music, urging listeners to actively participate in its preservation. The repeated commands – "Turn it on," "Shake it," "Save it" – create a sense of immediate action and shared responsibility. The lyrics paint a picture of a cultural landscape where lyrical content and intellectualism are prioritized, sometimes at the expense of musical substance. The narrator observes that in Russia, a poet is considered more than just a songwriter, and that a minor key can serve as mere accompaniment to clever words. This suggests a perceived devaluation of instrumental prowess and the visceral impact of rock music. The repeated assertion that "the instrument is the foundation of foundations" acts as a counter-argument, emphasizing the primacy of musical skill and sonic power. A central tension emerges between the perceived dominance of hip-hop and lyrical focus, and the narrator's staunch advocacy for rock. The lyrics contrast the