Song Meaning
The lyrics grapple with the cyclical nature of trends, questioning what truly constitutes "new" when everything feels like a "revival." The narrator observes how fashion, music, and art blur together, becoming indistinguishable in their pursuit of novelty. This leads to a feeling of being overwhelmed, where "anything goes," yet there's a strange fascination in this chaotic mix. The core tension arises from a deep desire for recognition and success ("報われたい想いは人一倍") clashing with the reality of feeling stuck and unable to breathe properly, caught in a cycle of "wanting what you don't have" and "futile struggles." This desperate effort, this "shameless display," is framed as a necessary act simply "to live."
The second verse critiques the superficiality of mass consumption and the homogenization of youth culture, where trends lead to a "lack of individuality." The narrator warns against being "worn by the clothes" rather than embodying them, suggesting that truly owning one's style can transform perception and even the world. There's a provocative idea that "fashion" is not just about appearance but a deeper connection, where "loving and being loved" within this aesthetic reveals "stars." The lyrics champion a defiant, almost stubborn pursuit of what one desires, believing that "hard" is superior to "easy" and that "excitement is invincible."
The repeated chorus, "Fashion, fashion / It's a part of you / Fashion, fashion / That's your color," emphasizes the idea that personal style is an intrinsic expression of self, not just an external accessory. This isn't merely about adopting trends but about integrating them to reveal one's unique "city boy" or "city girl" identity. The lyrics suggest that true fashion is about embracing the struggle, the desire, and the inherent self-expression that comes from this active engagement with the world, ultimately leading to a more vibrant and authentic existence.